Sorrel City's Jamaican Roots Run Deep
· 2 min read
In the Bronx, where Sorrel City was born, the smell of sorrel and spices wafts through the air during the winter holidays, particularly around Christmas and New Year's Eve, a time when families gather to share in traditional dishes and drinks, like our hand-bottled Jamaican sorrel, made with hibiscus, ginger, and a touch of sweetness, in a 1-gallon, 1/2-gallon, 16-oz, or soon-to-be-released 32-oz bottle, with optional rum, wine, or sugar to taste, all of which reflect the Sorrel City approach to crafting unique and delicious beverages.
What is JamDung?
For us, JamDung is more than just a nickname for Jamaica - it's a state of mind, a connection to the island's vibrant culture and rich heritage, which we proudly bring to our customers in Manhattan, Brooklyn, Queens, and Connecticut, through our small-batch, artisanal approach to crafting the perfect cup of sorrel, with a focus on quality, community, and tradition, as reflected in our tagline, Sweet sorrel straight from JamDung, a philosophy that guides Sorrel City in all that we do.
According to Caribbean culinary lore, sorrel is often associated with warm seasonal rituals and is traditionally believed to be a soothing, comforting drink, perfect for the cold winter months, and some people find that it's a great way to stay hydrated and cozy, with its rich, fruity flavor and numerous nutritional benefits, including a good source of vitamin C and antioxidants, which are found in the hibiscus flowers used to make our sorrel, and researchers have studied the potential health benefits of hibiscus; however, for us at Sorrel City, it's all about the taste and the tradition that we're dedicated to preserving and sharing with our community.
Our Story
Sorrel City is a small-batch Jamaican sorrel beverage business based in the NY/CT area, with a passion for sharing the unique flavor and cultural significance of sorrel with our community, and we're proud to be a part of the local food scene, with our products available to start an order online, and more information about our story and products available on our home page, where you can learn more about the Sorrel City mission, values, and commitment to quality and tradition that sets us apart.