Sorrel City is a small-batch Jamaican sorrel beverage business based in the NY/CT area. We brew bottled sorrel from a family recipe — hibiscus petals, ginger, cloves, orange peel steeped slow — with optional rum or wine added on request.

Where do you deliver?

Local courier delivery (via Uber Direct) within about 10 miles of our Bronx kitchen, quoted live at checkout. Self-pickup from the Bronx is free, and we run occasional flat-fee delivery days to areas farther out.

How much lead time do I need?

Two days minimum. Each batch is steeped slowly so we need time to brew and bottle your order.

Zelle (preferred — verify within an hour), cash at handoff, or tap-to-pay with Apple Pay or Google Pay on our terminal at pickup or delivery.

Journal · Jamaican culture & holidays

Sorrel City's Carnival Tradition

2026-05-31 · 1 min read

Glass of sorrel drink with hibiscus petals and ginger on a Carnival tablecloth

On a sweltering August morning in Brooklyn, the sound of steel drums and calypso music fills the air as Carnival revelers gather for the annual road march. Amidst the vibrant costumes and infectious rhythms, one drink stands out: sorrel. Sorrel City's hand-bottled Jamaican sorrel is a favorite among Carnival-goers, who appreciate its refreshing, slightly tart flavor.

A Carnival Tradition

In Jamaica, sorrel is an integral part of Carnival celebrations, particularly during the road march. The drink's popularity stems from its ability to quench thirst and provide a much-needed respite from the sun. Sorrel City's sorrel, made with hibiscus, ginger, and a touch of sugar, is a perfect example of this tradition.

As the road march makes its way through the streets of Manhattan, Queens, and the Bronx, Sorrel City's sorrel is always in high demand. Revelers can start an order online and have it delivered to their doorstep, ensuring they stay hydrated and energized throughout the festivities. For those interested in learning more about Sorrel City and its products, a visit to our home page is a great place to start.

A Taste of Jamaica

Sorrel City's commitment to using only the finest ingredients and traditional Jamaican recipes has earned it a loyal following among Carnival enthusiasts. The company's sorrel is made with a ratio of 3 parts hibiscus to 1 part ginger, giving it a unique flavor profile that is both refreshing and aromatic. Whether you're a seasoned Carnival veteran or just looking to experience the vibrant culture of Jamaica, Sorrel City's sorrel is the perfect drink to enjoy during the festivities.

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